Should you outsource your SEO campaign? And, how?

Personally I don't think SEO is something you should fully outsourced – especially for small business owners. The really good SEOs are probably too busy working for their own sites (and even if they work for you, it'd cost you an arm and leg); and the average ones probably will not have the vision and necessary skills/knowledge. 

The best way to do so – as I mentioned in the comment – is to learn things yourself and take the lead in the campaign; but outsource the grunt work to smaller/cost-effective web service providers. 


Reshared post from +Dennis Seymour

Outsourcing SEO the Way You Want It
Things Business Owners Need to Know

SEO is a lot of work and you have a lot of ways to get someone else to do it for you. If you are new to this then read this.

This is my latest Blog Post so please check it out and share it if you like it. 

Thanks! :)

#SEO   #Philippines  

Outsource SEO to the Philippines | How Do You Like It Done?
SEO in the Philippines is an up and coming industry but internationally, it’s one of the top destinations to outsource SEO work to. Curious? Read on.

Think Facebook is dying? Think again.

Think Facebook is dying? Think again.

Reshared post from +GlobalWebIndex

Chart of the Day: Facebook’s active user figure twice that of any other network

With our new GWI Social report out this week, our chart for Wednesday takes a look at the top 10 social platforms globally.

Outside of China, GWI tracks more than 35 named platforms – some global, some localized to particular regions or markets. Despite this wealth of services, Facebook is ahead of all of them; as 2014 nears its end, the social networking giant is able to boast a 20-point lead over its next closest rival in terms of both membership and active usage rates.

Certainly, the ways in which people are interacting with Facebook continue to evolve, and other networks are able to boast much faster growth rates and much younger audiences. Nevertheless, it’s critical to recognize that more than four fifths (83%) of online adults outside of China are members of Facebook, while close to half (47%) consider themselves to be actively using the network. For a service which is now more than ten years old, this is an extremely impressive achievement – and one that underlines the consistently impressive reach that Facebook offers.
To download the full version of the new GWI Social Q3 report, please visit our Insight Store.

Because we can now reach out to theoretically unlimited people at the same time,…

Because we can now reach out to theoretically unlimited people at the same time, a small good idea with the right execution could changed your life forever. Google has officially announced that HTTPS will be used as a ranking factor for some global queries. This means there will be extra millions, if not billions, to be made per year online.

Question is: Who? The cake is there – are you good/smart/quick enough to grab a piece? 

On a second note – it'd be interesting to calculate the extra power we would consume (and CO2 released!) when there's a major movement towards HTTPS. 

#google #https

HTTPS as a ranking signal

Another round of Google Penguin update kicks in just yesterday (verified news)

If you were hit – piece of advice from someone who have been there – don't panic and rush to any conclusion… yet.

Also, I would avoid reading any SEO- and Penguin-related article and forum threads (except of the official announcement that I just shared below) for the next few days. It's just too much noise right now.

#seo #penguin #googleupdate

Google Releases First Penguin Update In Over A Year
Google has confirmed with us that they have updated the Penguin algorithm over the weekend. Starting late Friday night, savvy SEOs began noticing major cha

Today I Learn: Size of Google Search

– 16% to 20% of queries that get asked every day have never been asked before. 
– Every query has to travel on average 1,500 miles to a data center and back to return the answer to the user. 
– A single Google query uses 1,000 computers in 0.2 seconds to retrieve an answer. 

For the curious ones, more stats and readings here –

#google   #googlesearch  

The importance of Google+ in your SEO campaign

Reshared post from +Mark Traphagen

Power of Google Plus & Personalized Search: Another Example

This weekend my wife and I are staying in the lovely town of Marietta, Pennsylvania. I'm an architecture freak, so I couldn't wait to get out yesterday afternoon and take some photos of the beautifully-preserved 19th century homes here.

Last night I posted those photos on Google+ with the title "Marietta PA Homes." I wasn't intending to do a search test, but it occurred to me today that that would be a valuable keyword for someone doing local real estate here.

I did a search logged out of Google, and of course my post was nowhere to be seen. Too much competition.

But…I then logged in with +Eric Enge's Google account (he allows me access because of work I do for him) and did the same search. Because Eric has me circled on Google+, he got the result below. I'm #2 for him for this highly competitive keyword.

If you were selling real estate in Marietta, wouldn't you want this power? It comes from being active on Google+ and finding ways to entice people in your market to follow you there. Once they've circled you, you can have this kind of influence on their search results when they search while logged in to their accounts.

Do the search! If you have me circled, try searching "marietta pa homes" while logged into Google+ and tell me what you get in the comments below. I'd like to know if you see my post on your first page, at what position (don't count ads or "local pack" map results), and where in the world you're located.

Why your #1 Google rank site will never get clicked.

Why your #1 Google rank site will never get clicked.

Reshared post from +Glenn Gabe

Took my kids to see Teenage Mutant Ninja Turtles & searched for an awesome scene when I got home. Google provided the exact scene in Super-Size Video SERP mode. Hard to not click on the first result, right? But that's pretty much what I wanted… :)  #seo    cc: +Pete Meyers